Reputation.com Can Help You Effectively Communicate with Customers and Local Communities


News coverage and increasing concerns over the spread of the COVID-19 (Coronavirus) have created immediate challenges for organizations across industries. Here you’ll find helpful resources and supportive tactics for manage communications effectively with your customers and local communities during this time.

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Best Practices

Platform

Best Practices

Leverage the Reputation.com platform to deliver timely, accurate information and engage effectively with your customers.

Response Macros

Platform

Response Macros

Download a starter document for suggested responses. Craft your own for bulk importing into your account.

Business Continuity Bundle

Toolkit

Business Continuity Bundle

To help weather the storm, this toolkit provides you with crisis management solutions at no cost for 90 days.

New COVID-19 Attributes and API Support

Blog Post

New COVID-19 Attributes and API Support

On April 10, Google shared with partners (including Reputation.com) updates to features that help businesses serve their customers more effectively during the COVID-19 pandemic.

COVID-19 post type

Blog Post

COVID-19 post type

Google recently launched a COVID-19 Post type to help businesses quickly update their Google My Business (GMB) pages with coronavirus-related information that affects their operations.

The Impact of COVID-19 on Google My Business Listings

Report

The Impact of COVID-19 on Google My Business Listings

Understand How COVID-19 Is Affecting Your GMB Listings.

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Entry 001

Tips

8 Tips for Managing COVID-19 Communications with Patients and Local Communities

Here are 8 tips for simplifying communications with patients and the community, and easing the strain on your staff.

Entry 002

On-demand Webinar

Best Practices for Reputation & Social Media Management: COVID-19 Crisis

Watch this on-demand webinar to learn strategies for communicating COVID-19 updates with patients, employees and the community, and see a demo of existing tools that can help.

Entry 003

eBook

COVID-19 Online Communications: Best Practices for Healthcare Organizations

In this ebook, we outline supportive tactics based on proven online reputation and patient experience management strategies that can help healthcare organizations manage communications to patients and communities effectively and efficiently during this time.

Caring For The Caregivers During a Pandemic

On-demand Webinar

Caring For The Caregivers During a Pandemic

How healthcare providers can create a sense of connection and community, even when physical contact is limited. What other healthcare organizations are doing to boost morale among staff using online channels. What sentiment and conversation metrics healthcare organizations should be tracking during this crisis.

 

 

UPCOMING WEBINAR:

Leveraging Technology to Streamline Your Response to COVID-19

During this webinar, we’ll offer best practices for the use of technology in this critical mission, guided by experts in telehealth, clinical communications, patient monitoring and reputation management. Our panel will discuss how healthcare organizations should leverage new and existing technologies to address this crisis, and how they can ensure technology is being used effectively.

April 22, 2020 @ 7:00 a.m. EEST

Free Registration

event modern healthcare prew - COVID-19
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Business Continuity Checklist

Tips & Tricks

Business Continuity Checklist for Automotive Dealerships

Use this checklist to make sure you’re making key updates on Google, Social Media and your Website, to inform customers and local communities about what safety measures your dealerships will implement in the coming months.

Automotive and Google Trends, Plus COVID-19 Tips

On-demand Webinar

Automotive and Google Trends, Plus COVID-19 Tips

View this on-demand webinar to learn trends from leaders in the auto industry and Google to drive dealership visits in 2020. You will also hear five best practices to manage your reputation and social media, with specific tips to help respond to COVID-19.

Automotive Town Hall Meeting

On-demand Webinar

Automotive Town Hall Meeting

View this virtual Town Hall to hear best practices and strategies for responding to increased online communications and social media activity as a result of the COVID-19 crisis. There are also extended discussion around Q&A.

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Schema.org

Blog Post

Schema.org Release 7.0 for COVID-19

Schema.org — a collaborative, community activity that creates and supports schemas for structured data on the internet — has acted to make it easier for search engines to find an organization’s COVID-19-related updates. On March 16, they published Schema.org release 7.0, which includes fast-tracked new vocabulary to assist the global response to the COVID-19 outbreak. Following is more context on the news and why it matters.

GMB

Blog Post

Update Your Google My Business Listing During the COVID-19 Disruption

Is your brick-and-mortar location affected by COVID-19? Are you changing your hours of location, closing temporarily, or offering any special coronavirus-related services? Google needs you to let your customers know that on your Google My Business (GMB) page.

3 ways

Blog Post

3 Ways to Manage Your Brand During the COVID-19 Crisis

Businesses that prepare for the unexpected through a detailed and practiced disaster plan have an advantage, even if COVID-19 isn’t the potential disaster they expected.

Pages

Blog Post

COVID-19: Why Businesses Need to Update Their Q&A Pages Now

The COVID-19 pandemic underscores how important it is to update the Q&A section on your Google My Business (GMB) listing along with your website.


 
 

ON-DEMAND WEBINAR:

COVID-19 Google My Business Best Practices

With the COVID-19 crisis, relying on Google My Business is more critical than ever. That’s why we’ve created a presentation and open forum town hall on best practices for Google My Business during COVID-19. During this 45-min town hall you’ll hear a panel of GMB experts answer questions about how to take advantage of the platform to inform your audience and be a solid source of information.

Recorded on April 9, 2020 @ 12:00 p.m. ET

Free Registration

covid crossindustry webinar 001 - COVID-19