COVID-19 Response Hub
Insights, Tips, Webinars, and Resources
Reputation.com Can Help You Effectively Communicate with Customers and Local Communities
News coverage and increasing concerns over the spread of the COVID-19 (Coronavirus) have created immediate challenges for organizations across industries. Here you’ll find helpful resources and supportive tactics for manage communications effectively with your customers and local communities during this time.
Best Practices
Platform
Best Practices
Leverage the Reputation.com platform to deliver timely, accurate information and engage effectively with your customers.
Response Macros
Platform
Response Macros
Download a starter document for suggested responses. Craft your own for bulk importing into your account.
Business Continuity Bundle
Toolkit
Business Continuity Bundle
To help weather the storm, this toolkit provides you with crisis management solutions at no cost for 90 days.
New COVID-19 Attributes and API Support
Blog Post
New COVID-19 Attributes and API Support
On April 10, Google shared with partners (including Reputation.com) updates to features that help businesses serve their customers more effectively during the COVID-19 pandemic.
COVID-19 post type
Blog Post
COVID-19 post type
Google recently launched a COVID-19 Post type to help businesses quickly update their Google My Business (GMB) pages with coronavirus-related information that affects their operations.
The Impact of COVID-19 on Google My Business Listings
Report
The Impact of COVID-19 on Google My Business Listings
Understand How COVID-19 Is Affecting Your GMB Listings.
Entry 001
Tips
8 Tips for Managing COVID-19 Communications with Patients and Local Communities
Here are 8 tips for simplifying communications with patients and the community, and easing the strain on your staff.
Entry 002
On-demand Webinar
Best Practices for Reputation & Social Media Management: COVID-19 Crisis
Watch this on-demand webinar to learn strategies for communicating COVID-19 updates with patients, employees and the community, and see a demo of existing tools that can help.
Entry 003
eBook
COVID-19 Online Communications: Best Practices for Healthcare Organizations
In this ebook, we outline supportive tactics based on proven online reputation and patient experience management strategies that can help healthcare organizations manage communications to patients and communities effectively and efficiently during this time.
Caring For The Caregivers During a Pandemic
On-demand Webinar
Caring For The Caregivers During a Pandemic
How healthcare providers can create a sense of connection and community, even when physical contact is limited. What other healthcare organizations are doing to boost morale among staff using online channels. What sentiment and conversation metrics healthcare organizations should be tracking during this crisis.
UPCOMING WEBINAR:
Leveraging Technology to Streamline Your Response to COVID-19
During this webinar, we’ll offer best practices for the use of technology in this critical mission, guided by experts in telehealth, clinical communications, patient monitoring and reputation management. Our panel will discuss how healthcare organizations should leverage new and existing technologies to address this crisis, and how they can ensure technology is being used effectively.
April 22, 2020 @ 7:00 a.m. EEST
Business Continuity Checklist
Tips & Tricks
Business Continuity Checklist for Automotive Dealerships
Use this checklist to make sure you’re making key updates on Google, Social Media and your Website, to inform customers and local communities about what safety measures your dealerships will implement in the coming months.
Automotive and Google Trends, Plus COVID-19 Tips
On-demand Webinar
Automotive and Google Trends, Plus COVID-19 Tips
View this on-demand webinar to learn trends from leaders in the auto industry and Google to drive dealership visits in 2020. You will also hear five best practices to manage your reputation and social media, with specific tips to help respond to COVID-19.
Automotive Town Hall Meeting
On-demand Webinar
Automotive Town Hall Meeting
View this virtual Town Hall to hear best practices and strategies for responding to increased online communications and social media activity as a result of the COVID-19 crisis. There are also extended discussion around Q&A.
Schema.org
Blog Post
Schema.org Release 7.0 for COVID-19
Schema.org — a collaborative, community activity that creates and supports schemas for structured data on the internet — has acted to make it easier for search engines to find an organization’s COVID-19-related updates. On March 16, they published Schema.org release 7.0, which includes fast-tracked new vocabulary to assist the global response to the COVID-19 outbreak. Following is more context on the news and why it matters.
GMB
Blog Post
Update Your Google My Business Listing During the COVID-19 Disruption
Is your brick-and-mortar location affected by COVID-19? Are you changing your hours of location, closing temporarily, or offering any special coronavirus-related services? Google needs you to let your customers know that on your Google My Business (GMB) page.
3 ways
Blog Post
3 Ways to Manage Your Brand During the COVID-19 Crisis
Businesses that prepare for the unexpected through a detailed and practiced disaster plan have an advantage, even if COVID-19 isn’t the potential disaster they expected.
Pages
Blog Post
COVID-19: Why Businesses Need to Update Their Q&A Pages Now
The COVID-19 pandemic underscores how important it is to update the Q&A section on your Google My Business (GMB) listing along with your website.
ON-DEMAND WEBINAR:
COVID-19 Google My Business Best Practices
With the COVID-19 crisis, relying on Google My Business is more critical than ever. That’s why we’ve created a presentation and open forum town hall on best practices for Google My Business during COVID-19. During this 45-min town hall you’ll hear a panel of GMB experts answer questions about how to take advantage of the platform to inform your audience and be a solid source of information.
Recorded on April 9, 2020 @ 12:00 p.m. ET
