Key Insights on the Power of Online Reputation Management for Marketers
REDWOOD CITY, Calif., May 7, 2018 – Reputation.com, the first and only complete Online Reputation Management (ORM) platform for enterprise organizations, today announced its third annual conference series, Transform 2018. Under the theme “Own the Experience,” Transform will be held May 17-18, 2018, at the Hyatt Regency in Jersey City, New Jersey, and will feature panel discussions, roundtables and educational sessions in ORM by industry leaders.
On May 17, Transform for Digital Marketers will provide insights and best practices to brands across a wide range of industries that are deploying ORM technology to capture, manage and improve the customer experience. Reputation.com will also present awards to its leading customers in recognition of the most noteworthy innovations and practices in the industry.
Featured speakers at Transform for Digital Marketers include:
- John Cook, senior vice president, dealer customer engagement, FordDirect
- Doug Zarkin, vice president and chief marketing officer, Pearle Vision
- Ali Rauch, director of marketing, Chicken Salad Chick
- Angela Flick, director for national marketing programs, Greystar Real Estate
On May 18, Transform for Healthcare Marketers will focus on the challenges healthcare marketers face when implementing and maintaining an online reputation management program. Marketers in this highly regulated industry face unique challenges engaging with – and learning from – clients and prospects. Transform for Healthcare Marketers will help attendees address these and other customer experience issues within their healthcare organization.
Featured speakers at Transform for Healthcare Marketers include:
- Tara Raeber Vail, vice president, marketing and communications, Ascension
- Sarah Moseley, marketing and communications director, The Oregon Clinic
- Nolan Perry, head of reputation and engagement, Sutter Health
“Customer engagement and customer experience are converging as the buying public turns to the web and social media to share their real-time experience interacting with brands. A strong and positive online reputation – across all stages of the buyer’s journey – is more critical now than ever,” said Pascal Bensoussan, chief product officer for Reputation.com. “Transform brings together the top thought leaders in the industry to discuss best practices, technology and processes that ensure brands attract, satisfy and retain more customers.”
Registration for Transform 2018 closes May 10. For additional details about the conference, including sessions and speaker details, visit Transform for Digital Marketers or Transform for Healthcare Marketers.
Reputation.com, Inc., based in Silicon Valley, pioneered Online Reputation Management (ORM) technology in 2006. With its SaaS platform, businesses across the Americas, Europe and Asia Pacific gain actionable insights that help them make operational improvements, improve online reputation and drive visits and revenue.
Reputation.com technology has managed tens of millions of consumer reviews and interactions across hundreds of thousands of online points of presence for global companies spanning 77 industry verticals, including healthcare, retail, automotive, restaurants and others.
Reputation.com is a World Economic Forum Global Growth Company and is funded by the same top-tier venture capital firms that backed Google, Facebook, Cisco and Microsoft. To learn more, visit www.reputation.com.