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Read Now! to Provide Best Practices for Managing Customer Reviews on Multiple Local Platforms at SMX East 2019

REDWOOD CITY, Calif. — November 12, 2019 —, provider of the first and only complete cloud-based enterprise reputation and customer experience management platform, today announced its participation at SMX East with a breakout session titled, “Managing Reviews On Multiple Local Platforms.” The session will be held at the event on Thursday, November 14.

Data show that online reviews are now the single most influential factor in consumer purchase decisions. Reviews from strangers are trusted as much as friends and family recommendations, and Google includes reviews as a local ranking factor. In a breakout session moderated by Greg Sterling, contributing editor at Search Engine Land and principal at Sterling Market Intelligence, Adam Dorfman, director of product management at, will:

  • Provide best practices for collecting and responding to reviews for multiple locations across Google, Facebook and others.
  • Discuss how to manage each platform’s different policies, the best way to approach review generation and how to respond to reviews at scale, while preserving “local authenticity.”
WHAT: “Managing Reviews On Multiple Local Platforms.”
WHO: Adam Dorfman, Director of Product Management,
Greg Sterling, Contributing Editor at Search Engine Land and Principal, Sterling Market Intelligence
WHEN: November 14, 2019
1:30 p.m. ET
Jacob K. Javits Convention Center, New York

About, provider of the first and only complete cloud-based enterprise reputation and customer experience management platform that spans the entire customer journey – from finding a location on search, to conversion, to operational improvements that deliver a better customer experience.

The market-leading platform manages tens of millions of consumer reviews, surveys and social media interactions across hundreds of thousands of online points of presence for global companies in healthcare, retail, automotive, restaurants and others. To learn more, visit

Media Contact:
Brigit Valencia
BOCA Communications
[email protected]

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