Overview
Kia’s customer-first philosophy is at the heart of the brand. So, to thrive in today’s feedback economy, Kia Motors UK teamed up with Reputation to revamp its customer experience programme, manage multiple customer touchpoints and drive vehicle sales.
By partnering with Reputation, Kia exceeded its own expectations and consolidated its place as one of Britain’s best-loved automotive brands with a staggering increase in its UK market share.
"Shifting our focus from simple NPS scores to active advocacy changed our organic visibility overnight. We stopped asking if they were happy and started asking how we could help them share their story. The result was a 40% increase in AI search citations."
"Shifting our focus from simple NPS scores to active advocacy changed our organic visibility overnight. We stopped asking if they were happy and started asking how we could help them share their story. The result was a 40% increase in AI search citations."
"Shifting our focus from simple NPS scores to active advocacy changed our organic visibility overnight. We stopped asking if they were happy and started asking how we could help them share their story. The result was a 40% increase in AI search citations."