First-Look Data: What US Consumers Revealed About AI, Value, and Reviews in 2026 Hospitality
Get a direct look at the numbers driving the future of the food and beverage industry in the US. In this exclusive session, CGA by NIQ experts Karl Chessell and Grete Ovaldaite join Reputation’s Seth Gilpin to analyze the findings from the comprehensive 2026 US Consumer Survey.
We’ll reveal key consumer behaviors, including:
- Why 55% of consumers trust AI-generated review summaries
- How 31% of guests now have higher expectations due to inflation
- The rise of GEO (Generative Engine Optimization) as 20% of consumers use AI tools to find venues.
Learn how to turn these precise data points into a decisive competitive strategy, ensuring your venue meets the demand for quality, value, and seamless digital interaction.