Surveys

Go Beyond the Score.
Understand the “Why.”

Standard surveys just give you a number. Reputation’s AI-enhanced surveys start a real conversation—uncovering the operational truths you need to find and fix problems faster.

The Challenge

You’re Drowning in Data, But Starving for Insight.

Long, rigid surveys create customer fatigue—leading to incomplete, skewed data sets.

Dashboards show when an NPS score drops, but not why—or where to fix root cause.

Critical feedback rots in spreadsheets, letting broken processes continue and cost the business customers.

Feedback Is Real-Time Now. Your Response Should Be.

The Tools That Turn Surveys Into 'Fixes and Growth'.

Conversational Surveys That Get to the “Why”

Boost completion with AI conversations: Replace static forms with an engaging, chat-like experience—so customers finish more often and tell you more.

Ask smarter follow-ups automatically: “Tell Me More” AI adapts in real time based on sentiment, capturing the unstructured context behind the score.

Meet customers where they respond: Keep surveys short, deliver via preferred channels (like SMS), and reduce friction that kills response rates.

AI Insight + Workflow That Closes the Loop

Spot trends instantly: AI-powered analysis surfaces key themes, volume spikes, and sentiment shifts—so you can act fast.

Categorize feedback automatically: Tag responses by topic, urgency, or sentiment, then filter by location or theme to pinpoint performance gaps with precision.

Trigger follow-up without manual triage: Route negative responses into tickets and alerts based on predefined rules—assigned to the right team with full context.

RepScore That Proves Momentum

One metric that rolls up millions of signals: RepScore aggregates reputation across millions of data points into a single metric—so you can see where you stand and why.

Know what to do next—not just what happened: RepScore coaches improvement by highlighting what’s driving performance and prescribing the next best actions.

Use survey sentiment as a leading indicator: See how private survey sentiment can predict future changes in your public reputation score—so you can intervene earlier.

The Outcome

When You Fix the “Why,” the Scores Follow.

When feedback is captured in real time, routed to owners, and measured by location, improvement compounds fast

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Lift NPS, Fast

See an NPS increase when combining Reviews + Surveys.

Stop 1-Star Reviews Before They Happen

Capture negative feedback privately before it becomes a public 1-star review.

Finish More Surveys

Drive higher completion rates with conversational “Tell Me More” AI.

Surveys Find the Fix.
Reviews Prove It Worked.

Private surveys are your operational diagnostic tool—they tell you what to fix. Public reviews are your report card—they prove to the world that you fixed it.

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It’s Not Just Surveys It’s the Platform Behind It.

Competitive intelligence doesn’t end at benchmarking. Reputation connects what competitors are doing—and why it’s working—to the tools your teams use to respond, improve, and overtake them.

Reviews & Review Booster

Turn private praise into public proof

Prompt happy respondents to share on review sites—building trust, volume, and visibility without asking every customer to go public.

Inbox

Keep follow-up in one place

Manage survey feedback alongside reviews and customer messages in a single queue—so teams stay aligned and nothing slips through.

Actions

Turn feedback into resolved work

Automatically create tickets from survey responses, route them to the right owner, and escalate when needed—so issues get fixed, not filed away.

Insights + RepScore

Prove what’s improving—and where

Track sentiment shifts and performance trends over time, then roll progress up into executive-ready reporting tied to location-level outcomes.

Use Cases by Persona

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Operations Leader

Real-time ground truth of what’s happening at every location—moving from anecdote to data.

CX Leader

Go beyond tracking NPS to understand root-cause drivers of loyalty and dissatisfaction.

CMO / Brand VP

Prevent negative issues from becoming public PR crises by resolving them privately and effectively.

Data Analysts / Insights Teams

Analyze open-text feedback at scale with AI sentiment + topic analysis—then trend what’s changing by theme and location.

Your Customers Are Talking.
Are You Asking the Right Questions?

Reputation turns scattered feedback into a coordinated advantage. Stop guessing at the “why” and start getting the answers.

Survey Management FAQs

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What is a conversational survey?

A conversational survey uses AI to ask dynamic follow-up questions based on a user’s answers—like a real-time chat—leading to higher completion and richer feedback.

How do I improve my survey response rates?

Keep surveys short, send them via the customer’s preferred channel (like SMS), and use conversational AI—“Tell Me More” increases completion by +38%.

Can I turn survey responses into public reviews?

Yes—automatically prompt high scorers (e.g., 9 or 10) to share on Google. This Survey-to-Review flow builds authentic positive review volume.

How do I analyze open-text survey answers?

Use AI sentiment + topic analysis to automatically read, categorize, and trend unstructured feedback—so you see “what” and “why” at a glance.

What’s the best way to handle negative survey feedback?

Act instantly—identify negative responses and use Actions to create a service ticket for the correct manager so it’s resolved in hours, not weeks.