Breaks New Ground in Reputation Experience Management With Reputation Score X

December 7, 2020

Industry-leading Score Enhances Visibility Into Digital Reputation, Customer Experience and Core Business Metrics – Provides Prescriptive Recommendations to Improve It

REDWOOD CITY, Calif. — December 7, 2020 —, provider of the first — and only — complete Reputation Experience Management (RXM) platform, today unveiled Reputation Score X, a next-generation reputation measurement tool that showcases not only how a brand’s digital reputation currently measures up against its competitors, but also how it got there and the immediate steps it can take to improve. Available today, Reputation Score X is accessible within the platform at no additional cost to customers.

“Our customer experience team is thrilled to be using Reputation Score X: it provides our employees with actionable insights based on the conversations they are having with our customers,” said Marc Cannon, Chief Customer Experience Officer, AutoNation. “Reputation Score X is the only true benchmark of what the customer is really thinking, and helps our employees consistently provide a better brand experience.”

Reputation management is a mission-critical consideration among today’s top brands, as reputations can be made or crushed by a single customer interaction. An important first step is to get an overall read on how a brand performs in the eyes of its target customers and as it compares to direct competitors. To do this, brands often must collect and sift through an overwhelming amount of customer feedback and business data. Distilling this data down to a simple performance metric, at the corporate level or by location, and knowing what to do next to get better can be a significant challenge.

“We are excited to see the benefits that Reputation Score X will bring to Renault UK and our dealer partners,” said David Mullins, Customer Experience Manager, Groupe Renault. “The impact dashboard is clear and functional, and prescribes actions the user must take to improve their score and ultimately promote excellent customer experience. It really is a one stop shop to improve our online presence!”

Enhancements to Reputation Score X were made based on customer feedback from leading enterprise brands and the experiences they strive to deliver. Users can now closely manage every touchpoint across the customer journey at the corporate, regional or location level, identify issues in need of attention, and act on tailor-made prescriptive recommendations to drive customer retention and revenue growth. A number of enterprise customers with multiple locations enrolled in the beta program saw an average score increase of 69 points. Specifically, Reputation Score X provides:

“When reputation is on the line, brands don’t have time to sift through terabytes of data to find out what they need to do to improve their standing in the eyes of their customers,” said Pranav Desai, vice president of product management at “Unlike other industry scores, Reputation Score X gives you near real-time, personalized performance feedback down to the location level, and also tells you exactly what you should do next to improve your business. As customers increasingly turn to the digital world to consume and disseminate information about brands, Reputation Score X will become an indispensable tool to understand customers, address their concerns and increase their loyal following.”

To find out more about Reputation Score X, please visit

About pioneered the online reputation management (ORM) category and now extends its leadership position to include its award-winning Reputation Experience Management (RXM) platform that consistently delivers innovative, customer-driven solutions. The SaaS-based platform manages tens of millions of reviews and interactions across hundreds of thousands of customer touchpoints. The patented algorithms behind Reputation Score X are based on more than a decade of deep machine learning and data science expertise, providing businesses with a reliable index of brand performance that they can use to make targeted improvements. has over 250 integration partners, including Google, Facebook, Salesforce, J.D. Power, Amazon and, and helps businesses of all sizes across industries Get Found, Get Chosen and Get Better. To learn more, visit

Media Contacts:
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Brigit Valencia
BOCA Communications

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