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Leadership

Reputation’s executive team is comprised of experienced, forward-thinking industry leaders who are passionate about helping businesses take control of their online reputation.

Executive Team

Joe Fuca

Chief Executive Officer

A thirty-year technology veteran, Joe Fuca is known in Silicon Valley for leading both private and public companies through worldwide growth phases, transformative customer success, and category leadership. Most recently the president of worldwide field operations at SaaS breakout FinancialForce, Joe was responsible for all enterprise-class sales, implementation and customer success groups. He was the first executive brought into DocuSign to build out the infrastructure necessary to grow the company ten-fold to $250 million in four years. In addition, he designed DocuSign’s vertical strategy, priorities and positioning; expanded its presence globally; and forged strategic partnerships with Salesforce.com, major financial services organizations and top-tier consulting firms.

Jason Grier

Executive Vice President, Chief Customer Officer

Jason Grier leads Reputation’s customer loyalty and growth initiatives as executive vice president and chief customer officer. Jason is a former senior vice president of Global Support Operations and chief customer officer at McAfee, where he spent more than 10 years.

While at McAfee, Jason built a reputation as an industry leader in customer support and operations. His teams were honored with a number of awards, including the Intel Quality Award, a prestigious honor for outstanding quality and personification of Intel’s values and the highest team honor given at Intel. His teams also won two TSIA Star Awards, two Service & Support Professionals Association Awards, and a Stevie Award for innovation in action.

Before his time at McAfee Jason held executive-level positions at Sutherland Global Services and Covad Communications.

Jason holds a bachelor’s degree from North Carolina State University and an MBA from Pfeiffer University.

Scott Barmmer

Chief Revenue Officer

Scott Barmmer leads Reputation’s global sales organization. Scott joins us from DocuSign, where he spent seven years in a variety of sales leadership roles, most recently having led International Sales from a $50 million a year organization to over $200 million in a matter of three years. Before DocuSign, he held various sales leadership positions for Get Satisfaction, the customer community software platform for technical support, and Salesforce, where he was hired as the first outside hire in Commercial Sales leadership. Over the course of seven years at Salesforce, Scott helped build and execute what is now often referred to as the velocity sales model and sold what was the first ten-figure enterprise deal in company history. Scott started his career at Dun & Bradstreet Software, followed by roles at Oracle and Ariba.

Scott received his undergraduate degree in Finance from Boston College. He lives in the San Francisco Bay Area with his wife and children.

Rebecca Biestman

Chief Marketing Officer

Rebecca Biestman leads Reputation’s global marketing organization. Rebecca joins us directly from Dialpad, the only cloud-native business communications SaaS platform. Before Dialpad, she held various marketing leadership positions for RMS, the leading risk modeling software company, servicing the world’s largest insurers and financial institutions. While at RMS, Rebecca also launched the company’s inaugural Social Impact program. Before moving to technology, Rebecca specialized in B2C marketing for CPG and retail, working for both Earth Essentials and Gap, Inc (Gap Digital).

Rebecca received both her undergraduate degree in Political Science from UC Berkeley, and her MBA in Marketing and Corporate Social Responsibility from UC Berkeley’s Walter A. HaaS School of Business.

Amir Jafari

Chief Financial Officer

Over the past 15-plus years, Amir Jafari has held a number of key financial roles across a variety of organizations. He most recently spent five years at ServiceNow, where he rose to vice president and general manager of finance. Prior to ServiceNow, Amir was senior director of finance and assistant controller at Atmel Corporation, and before that he was director of financial planning and analysis at InvenSense. Amir has also held financial positions at Magellan Navigation, AppliedMicro and Memec.

Amir holds a Bachelor’s degree in Economics from San Diego State University and an MBA from San Jose State University.

Manish Balsara

Chief Technical Officer

Manish brings over 25 years of engineering experience to Reputation, and is responsible for leading and managing the company’s engineering team and technical architecture. Prior to Reputation, he architected distributed systems for Liveops, Paypal, SAP Markets, and Advent Software. Manish had previously co-founded Phulaxis (acquired by Agiliance).

Manish is a graduate of the Haas School of Business, University of California Berkeley and has an undergraduate degree from Manipal Institute of Technology in Computer Engineering.

Shannon Nash

Chief Accounting Officer

As Chief Accounting Officer, Shannon taps into her history of scaling companies for growth through strong financial and operations leadership and is responsible for all corporate accounting, finance and sales operations at Reputation. Shannon is an attorney and a CPA, and prior to Reputation she held executive positions at Insidesource, Cumulus Media and Aspire Public Schools. She began her career as a CPA and corporate attorney with KPMG, K&L Gates LLP, Cooley LLP and Amgen.

Shannon holds a Bachelor’s degree in accounting from the University of Virginia McIntire School of Commerce and a J.D. from the University of Virginia School of Law.

Anthony Gaskell

Managing Director, EMEA

A founding member of Reputation’s international organization, Anthony leads Reputation’s European business. Joining the company in 2015, he has been instrumental in the high-growth of the business across the region and has spearheaded key partnerships and ongoing relationships with major European organisations, from Automotive to Hospitality, in over 25 countries including Hyundai, Inchcape, Kia, Mitchells & Butlers, British American Tobacco, and more.

Prior to Reputation, Anthony has over 15 years experience in leading business segments within some of the worlds largest financial services organisations, including Arthur J. Gallagher & Co. and Zurich.

Anthony holds a BA (Hons.) Degree in Music and Technology from the University of Liverpool, England.

Pranav Desai

Vice President, Product Management

Pranav leads Reputation’s Product organization with responsibility for the long term Product strategy and growth initiatives.

With over a decade of experience in the Customer Experience space, Pranav has launched several innovative products including Customer Experience surveys, Text Analytics, and Identity Analytics using Voice Biometrics. With a penchant for discovering revenue opportunities in crowded markets, his products have been deployed at several Fortune 500 companies including Apple, Cisco, and Oracle.

Pranav has a Masters from the University of Maryland and an undergraduate degree in Engineering from the University of Mumbai.

Brad Null

Chief Scientist and Head of Data Science

Brad has a long career in data science, building predictive and optimization algorithms for a range of applications including online advertising, marketing attribution, finance and sports. Prior to joining Reputation, Brad held key research and leadership positions at Advertising.com, the Golden Baseball League and Oncept Consulting Group.

Brad earned his PhD at Stanford University, with a focus on Operations Research and Predictive Modeling. His research in sports analytics, culminating in a thesis on “Stochastic Modeling and Optimization in Baseball,” has provided the foundation for several predictive models and optimization tools used by teams and other entities in baseball, basketball and football.

Gillian Ahouanvoheke

Vice President, Customer Success

Gillian leads the customer success organization driving customer loyalty and growth. Prior to Reputation, Gillian held various positions at Zeta Global, Acxiom and eBay Email Marketing Services. At Zeta she built the first strategy and analytics team taking on client services and new acquisitions in 2015.

Gillian received her BSM from Tulane University with a double minor in Spanish and Latin American Studies and her MBA from Columbia University.

Jen Bruno

Vice President, Human Resources

As Vice President of Human Resources, Jen Bruno leads all aspects of human resources for Reputation, including the company’s talent and leadership development function, diversity and inclusion initiatives, employee relations and total rewards.

Jen joined Reputation from LPL Financial, where she served as senior vice president of human capital. At LPL Financial, Jen was responsible for the planning and execution of the company’s culture transformation strategy. Jen brings to Reputation over twenty years of organizational design and change management experience that spans across an array of industries, including technology, finance and hospitality.

Prior to joining Reputation, Jen worked in leadership roles in human resources, enablement, and people solutions at CVS Health, Proudfoot and Hansgrohe. She holds a bachelor’s degree in communications and business management from Rhode Island College and is a graduate of the renowned Walt Disney World Disney Management Development Program.

Board of Directors

Michael Fertik

Executive Chairman, Founder

Michael Fertik founded Reputation in 2006 with the belief that people and businesses have the right to control and protect their online reputation and privacy. A futurist with more than ten patents, Michael is credited with pioneering the field of online reputation management (ORM) and lauded as the world’s leading cyberthinker in digital privacy and reputation.

Michael was most recently named Entrepreneur of the Year by TechAmerica, an annual award given by the technology industry trade group to an individual they feel embodies the entrepreneurial spirit that made the U.S. technology sector a global leader.

He is a member of the World Economic Forum Agenda Council on the Future of the Internet, a recipient of the World Economic Forum Technology Pioneer 2011 Award and through his leadership, the Forum named Reputation.com a Global Growth Company in 2012. Fertik is an industry commentator with guest columns in Harvard Business Review, Reuters, Inc.com and Newsweek.

Named a LinkedIn Influencer, he regularly blogs on current events as well as developments in entrepreneurship and technology. Fertik frequently appears on national and international television and radio, including the BBC, Good Morning America, Today Show, Dr. Phil, CBS Early Show, CNN, Fox, Bloomberg, and MSNBC. He is the co-author of two books, Wild West 2.0 (2010), and New York Times best seller, The Reputation Economy (2015).

Fertik founded his first Internet company while at Harvard College. He received his JD from Harvard Law School. He now teaches at Harvard Law School.

Michael Fertik is an active technology investor as Founder and Managing Partner of Heroic Ventures.

Follow Michael on Twitter @MichaelFertik.

Joe Fuca

Chief Executive Officer A thirty-year technology veteran, Joe Fuca is known in Silicon Valley for leading both private and public companies through worldwide growth phases, transformative customer success, and category leadership. Most recently the president of worldwide field operations at SaaS breakout FinancialForce, Joe was responsible for all enterprise-class sales, implementation and customer success groups. He was the first executive brought into DocuSign to build out the infrastructure necessary to grow the company ten-fold to $250 million in four years. In addition, he designed DocuSign’s vertical strategy, priorities and positioning; expanded its presence globally; and forged strategic partnerships with Salesforce.com, major financial services organizations and top-tier consulting firms.

David Cowan

Investor, Bessemer Venture Partners

David Cowan, a partner in Bessemer Venture Partner’s Silicon Valley office, launched the firm’s practices in cloud infrastructure, consumer tech, cyber-security and space tech. His historical portfolio includes Ciena, Blue Nile, Twilio, LinkedIn, LifeLock, Qualys and 16 other IPOs, as well as many large acquisitions such as Twitch, Postini, Cyota, iSight, Tripwire, Netli, Playdom, Nonimum, Dropcam and Skybox Imaging. His current portfolio – spanning startups founded in the U.S., Argentina, Singapore, Israel, New Zealand and Scotland – includes Rocket Lab, Spire, GetInsured, Smule, Endgame, Claroty, Tile, Iris Automation, Auth0 and Zapier.


During his tenure at BVP, David co-founded three cyber security companies: VeriSign (IPO), where David served as initial Chairman and CFO; Good Technology (fka Visto, acquired by Blackberry) where David served as CEO, and Defense.net (acquired by F5).


David earned an A.B. in math and computer science and an MBA degree, both from Harvard University. Forbes ranked him #6 on the Midas List and tied for 4th in the Midas List of Hall of Fame. He serves on several non-profit boards including Center For Inquiry. David is co-writer of the Silicon Valley mockumentary series Bubbleproof.

Howard Hartenbaum

Investor, August Capital

Howard Hartenbaum joined August Capital in 2008. Prior to joining, he served as a General Partner at Draper Richards LP where he was the founding investor in Skype and a former member of the board of directors where his achievement resulted in his joining the Forbes Midas List of top venture capitalists.

Before entering the venture capital field, Howard was at Hughes Electronics, where he was responsible for supporting business development, marketing and sales of satellite, information security and automotive technologies developed by HRL Laboratories. He also worked in engineering positions in ergonomics and user experience at Honda Motor Company and manufacturing at Teledyne Relays. Howard has worked overseas for a total of ten years in Luxembourg and Japan.

Howard received a B.S. in Mechanical Engineering from M.I.T.

Current August investments: Beckon, Callisto Media, DITTO, DocSend, Eat Club, Gigwalk, MyFlickList (dba Reelgood), OpenGarden, Reputation, Turo and Wove.

Other Previous investments: Skype (acquired by eBay), Photobucket (acquired by Fox Interactive Media), Bebo (acquired by AOL), Netkraft (acquired by Adea Solutions), PowerReviews (acquired by Bazaarvoice), DimDim (acquired by Salesforce.com) and Flurry (acquired by Yahoo!).

John Kuelper

Investor, Ascension Ventures

John Kuelper joined Ascension Ventures in 2014 as a Kauffman Fellow. John is Founder and President of Qualia Holdings LLC, a platform for systems biology and therapeutic ventures. He has advised or worked for several investment firms (Adams Street Partners, Sterling Partners, Abundant Venture Partners), medical technology companies (Stereotaxis, Orpheden Therapeutics), and nonprofits (The Kresge Foundation, the Blue Cross and Blue Shield Association). John began his career as a medical researcher studying computational neuroscience and medical robotics and has over fifteen years of experience as a commercial software developer. John earned JD and MBA degrees from the Northwestern University Pritzker School of Law and Kellogg School of Management where he graduated with honors and was elected Beta Gamma Sigma (top 10% of class). He earned a BA in cognitive neuroscience from Washington University in St. Louis, graduating magna cum laude. In 2014 he was elected to the Kauffman Fellows Society. In his spare time, John enjoys hiking and camping with his two dogs and listening to live music.

Paul Wallace

Investor, Heritage Group

Paul Wallace serves as Managing Director for Heritage Group. His prior experience includes more than 15 years in venture capital and private equity investing with firms such as GTCR, Lazard Asia, Gilbert Global, Petra Capital and SV Life Sciences. He also spent 6 years leading corporate development for Healthways (NASDAQ: HWAY), during which time the company’s revenue increased more than fivefold. He received his M.B.A. from Kellogg and his B.A. from the University of Richmond.

He is a native of Nashville, where he resides with his wife and three wild children.

Ted Schlein

General Partner, Kleiner Perkins

Ted Schlein is a general partner at Kleiner Perkins and a preeminent expert on cybersecurity and enterprise software. Ted was the founding CEO of Fortify Software and has led Kleiner Perkins’ involvement in a number of successful investments including Alien Vault, Arcsight, CarbonBlack, Internet Security Systems, Phantom Security, Mandiant and Oakley Networks. Ted serves on the board of directors of AppOrbit, Area 1 Security, Chegg, FullStory, Incorta, Inspirato, Ionic Security, IronNet Cybersecurity, JASK, Reputation, Shape Security, Synack, Trusona and UJet. Additionally, Ted oversees Kleiner Perkins’ investments in Ayasdi, Endgame Systems and Segment.

Before joining Kleiner Perkins, Ted served as vice president, Enterprise Solutions at Symantec. One of Symantec’s early employees, he played an instrumental role in the company’s growth and dominance as a global software leader. Ted led Symantec’s successful move into the software utilities market, as well as the launch of its commercial anti-virus solution, an offering that quickly emerged as the industry gold standard.

Ted is the former chairman of the National Venture Capital Association (NVCA), a national alliance advocating the role of venture investing in job creation, technology innovation, and economic development. He is also the former president of the Western Association of Venture Capitalists and the founder of DoD-sponsored DeVenCI program. He currently serves on the Board of Trustees of the University of Pennsylvania and the Board of Overseers of the Engineering School at the University of Pennsylvania. Additionally, Ted serves on the Board of Trustees at InQTel. Ted frequently participates as an opinion leader in public, private and government forums, providing perspectives on security technology, related investments, and market adoption trends. Ted holds a B.A. degree in economics from the University of Pennsylvania.

Tom Mawhinney

Investor, Icon Ventures
Tom Mawhinney joined Icon Ventures in 2003 as a General Partner, bringing a 15-year background in the technology industry as both a venture capitalist and an entrepreneur. Tom has a wide range of technology investing experience and brings a passion for helping to scale young, rapidly growing companies. His venture investing capabilities were acknowledged when he was named to the AlwaysOn Venture Capital 100 Power Players in the Cloud and Entrepreneurial Power Player – West lists.

Before joining Icon, Tom was with Canaan Partners, an early-stage venture capital firm with $2 billion under management. He first developed his skills as a technology investor and entrepreneur during the five years he spent with Summit Partners, a venture capital firm managing over $6 billion. As an entrepreneur, Tom co-founded and spent five years as President and COO of North Systems, a venture-backed software company.

At Icon, Tom is on the Board of or actively involved with Area 1 Security, Bill.com, Ionic Security, KIXEYE, Opcity, Reputation, Synack, Teladoc (TDOC) and The Muse. Prior Icon investments include 41st Parameter (Experian), Brion Technologies (ASML Holdings), ClairMail (Monitise), DATAllegro (Microsoft), Huddle (Turn/River), Infinera (INFN), MarketLive (Vista Equity), PostPath (Cisco Systems), Solidcore Systems (McAfee), Voltage Security (HP) and Yodle (Web.com).Tom’s past investments at Canaan and Summit include AmeriPath (PATH), HAHT Commerce (Global eXchange Services), IntelliQuest (IQST), MEDNAX (MD), Microbank Software (SunGard Data Systems), Powerwave Technologies (PWAV) and SteriGenics International (STER).

Tom received his MBA from the Stanford Graduate School of Business and graduated with honors from Harvard College.

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