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Google Business Profile Q&A Best Practices
We break down everything you need to know about Google Q&A’s, why they’re important for your business, and how to best optimize them.

Google is Co-Opting the Patient Journey (& What You Can Do)
Google is short-cutting the typically a provider-managed conversion process for those seeking care. This webinar will tell you what to do about that.

Local SEO vs Organic SEO: What’s the Difference?
SEO is necessary for your business to be found, but should you implement a local SEO or organic SEO strategy? We’ll break down each option.

How to Support the LGBTQ+ Community on Your Google Business Profile
Over the years, Google has taken significant steps to uplift the LGBTQ+ community, such as giving businesses tools to show their own support on their

SEO Best Practices for Small Businesses
A thorough SEO strategy is the best way to build up local clientele for your small business. We break down what you need to know to get started.

How Google Improved Search To Be More Immersive and Relevant
Google Maps and Search are both evolving in some big ways. We break down what you should expect and how it might impact your business.

Why Local Listings Matter for SEO
Looking to boost your business’s search rankings? Start locally. We break down how a thorough local business listing can help your SEO.

How Google Influences the Search for Healthcare
The way people search for healthcare has changed. We break down the ways in which Google has had a significant impact on that search.

How Google Business Profiles Influence the Patient Journey
Our 2022 Healthcare Reputation Report uncovered just how important Google Business Profiles are to the patient journey. Read on to learn more.

5 Google Trends to Look Out for in 2022
While Google has long dominated search, the company will still continue to grow and evolve. Here’s what we expect from the tech giant in 2022.

Why Google Business Profiles and Reviews Power Local Search
Whitespark has released its 2021 Local Search Ranking Factors Study. We break down the what you need to know in order to boost your Google rankings.

How Google Business Profiles Have Improved for Healthcare
Google Business Profiles now offer attributes that greatly benefit healthcare providers. We break down those new additions and what they mean.