How Kia Increased Its UK Market Share
In 2017, Kia Motors UK set out to improve the customer experience across its brand and dealerships.
By partnering with Reputation, Kia has since exceeded its own expectations and consolidated its place as one of Britain’s best-loved automotive brands with a staggering increase in its share of the UK car market.
At the start of their journey with Reputation, Kia wanted to:
Kia's Leadership on Reputation's Impact...
"In my opinion, the Reputation platform offers the best solution out there. The platform is great, easy to use, and I really like the modular approach. Our dealers have the power to respond and influence customers’ opinions in real time, from within the Reputation platform."
Watch Kia UK’s David Hart, Customer Experience Manager, at Reputation’s Transform’21 Europe to gain insight into how:
- Reputation’s platform enables the Kia brand and its dealerships to align marketing and CX activities.
- Actionable insights from Reputation’s platform enables Kia to make targeted improvements across their customer experience.
- Business listings, such as Google My Business, are managed with the Reputation platform to enhance Kia’s online visibility.